LAST TANGO AT CLEMENT
A Valentine’s story built across film, print, social and physical experience
Last Tango at Clement began with a simple idea: instead of creating a Valentine’s campaign around a product, build a world people could enter. The story follows two lovers beginning a new chapter together, using an almost-empty home as a canvas for intimacy, anticipation and memory.
The narrative expanded across film, photography, a printed and digital magazine, a six-part social series and the physical environment itself. Each piece revealed a different part of the same story while maintaining one visual and emotional language.
For me, the project represents what integrated storytelling can become when the idea—not the format—leads the creative process: one narrative, expressed across multiple touchpoints, built to create both connection and commercial impact.
DIGITAL & PRINTED MAGAZINE
